Once reserved for the likes of Bill Gates, Richard Branson, Oprah Winfrey, and Elon Musk, coaching is no longer exclusive to kings and queens. However, it is essential if you’re going to reign as one.
Top executives, business owners, professional athletes, celebrities, and politicians all have teams that help them hone their natural aptitudes and learned skills, and hold them accountable to achieving their best. Simply put, the best of the best don’t get there alone.
Think of your career, your organization, or your life, in terms of physical fitness. When you want to get in shape, you join a gym. Alone, your success is limited. To achieve peak performance, you hire a personal trainer.
Whether you’re an individual or an executive team, the same is true in achieving professional or personal goals. Ensuring alignment between mental frameworks, actions, and goals is “cognitive personal training” and is necessary to achieve peak performance.
“Who exactly, seeks out a coach? Winners who want more out of life.”
– Chicago Tribune
“To create a high-performance team, we must replace typical management activities like supervising, checking, monitoring, and controlling with new behaviors like coaching and communicating.”
– Ray Smith CEO, Bell-Atlantic
“Coaching takes a holistic view of the individual: work, corporate values, personal needs and career development are made to work in synergy, not against one another.”
– British Journal of Administrative Management
“For years, CEOs of some of the most successful and largest companies have relied on executive coaches. Henry McKinnell, CEO of Pfizer, Meg Whitman, CEO of eBay, and David Pottruck, CEO of Charles Schwab & Co., are just a few who rely on a trusted adviser.”
– The Business Journal
“The benefits of coaching appear to win over even the most cynical clients within just a few weeks.”
– Money Magazine
“Employees at Nortel Networks estimate that coaching earned the company a 529 percent ‘return on investment and significant intangible benefits to the business,’ according to calculations prepared by Merrill C. Anderson, a professor of clinical education at Drake University.”
– Psychology Today
“Even modest improvements can justify hiring a coach. An investment of $30,000 or so in an executive who has responsibility for tens of millions of dollars is a rounding error.”
– Jerome Abarbanel, VP of Executive Resources, Citibank
“Everyone needs a coach. It doesn’t matter whether you’re a basketball player, a tennis player, a gymnast or a bridge player.”
– Bill Gates